Lila Moss and Chandler Kinney have been appointed as two new ambassadors by David Yurman. The American luxury jewellery company has used celebrities as a marketing tool to reach out to younger consumers and broaden its market. In addition to Scarlett Johansson, the new faces will lend a fresh and contemporary appeal to David Yurman's classic and modern items. The model is the daughter of supermodel Kate Moss, while the actor and singer is an American.

As part of its marketing plan and dedication to supporting emerging talent, David Yurman has carefully chosen ambassadors whose own sense of style, originality, and artistic expression are in line with the brand's mission.

In the advertisements, Lila Moss poses while donning many rings and bangles, and she looks stunning. The blonde has previously been featured in advertisements for brands including Marc Jacobs, Versace, Miu Miu, and YSL Beauty. "In my opinion, no outfit is complete without jewellery. I've always liked David Yurman's classic designs, and I consider it a pleasure to work with such a venerable company, she says.

Chandler Kinney, an actress, makes a statement in her photos by flaunting hoop earrings, a long chain necklace, and sparkling rings. She is well-known for her work in the Disney films K.C, the star talks about working with the jeweler: “Art and design have always gone hand in hand with my own artistic pursuits: acting, singing, and dancing. Partnering with David Yurman, a company with an unparalleled commitment to craftsmanship is inspiring.”