BLACKPINK's Jennie remains a standout in the fashion industry as her partnership with Calvin Klein soars to new heights. As a symbol of their continuing cooperation, the eagerly awaited limited-edition capsule collection pays respect to her own style.

Underwear sets, trousers, casual t-shirts, knitwear and skirts are among the pieces in the Jennie for Calvin Klein collection. While classic black and white colours are there, it's the delicate pastel colour palette—which includes lilac, chalk blue, and desert tones—that steals the show.

In the advertising photographs, Korean photographer Hong Jang Hyun beautifully captures the soul of the collection. Jennie's inherent ability to enchant with her obvious presence is highlighted in the pared-down studio shots.

In a statement, Jennie shared her enthusiasm for the project and emphasised the unique touches she gave each piece. She wanted to include important Calvin Klein elements that have been mainstays in her wardrobe to create a collection that speaks to her own everyday style.

Jennie hopes to inspire joy and self-assurance in everybody who wears her products by incorporating her own viewpoint into the fit, colour scheme, and meticulous detailing.