The "Flowers" spring/summer 2023 advertising campaign by Jean Paul Gaultier has Kylie Jenner as its face. In beautiful photographs by photographer Elizaveta Porodina, Jenner reemerges as a contemporary mermaid, just off the heels of her event look while sporting a translucent flowery dress from the company.

By combining body-hugging dresses, recognizable conical corsets, semi-sheer tops, and barely-there bikinis in the Jean Paul Gaultier spring 2023 collection, creative director Florence Tétier pays striking homage to the brilliance of vibrant flowers.

In a seductive ballet of materials and shapes, Tétier's creations fuse nostalgia with modern style. The set, created by Afra Zamara, gives Jenner's transformation a rich, surreal setting.

Jesus Guerrero's hairdo, which has a long, silver haircut that falls like a waterfall, adds to the ethereal ambience. The rich pink blush on Ariel Yeh's face provides the ideal amount of whimsy.