Featured: Cara Delevingne for MCM Spring 2024 Ad Campaign
MCM launches a brand-new, colourful campaign with the legendary Cara Delevingne to celebrate the arrival of spring in 2024. Cara, who serves as the brand's new face for the spring-summer collection, personifies the essence of an MCM Maverick and gives the handbag company a hint of sophisticated rebellion.
Cara is featured in a number of carefree yet elegant outfits for the campaign, which was photographed by Craig McDean. She wears light jackets, relaxes in wide-leg pants and looks chic in cardigans with buttons.
Cara is accompanied in this gorgeous campaign by a cute puppy, which represents the brand's lighthearted and approachable side. A selection of MCM's most recent products, including as the highly sought-after luggage and accessory collection, set the stage.
The Himmel shopper and the Ella Boston bag are two of the most notable items; their distinctive styles and practical features make a big impression. Karl Templer's style and Fabien Baron's creative direction combine to create a visually arresting campaign.
Cara's innate beauty is accentuated by the makeup, which has a dramatic red lip colour by the renowned Pat McGrath. Guido Palau's hairstyle accentuates her carefree appeal. Cara's prior work with the CH Carolina Herrera Resort 2024 advertisements is followed up on with this campaign.
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