Diana Ross shines for Saint Laurent’s spring 2024 Ad Campaign Lensed by David Sims

by - 11:02:00

Diana Ross dominates the Saint Laurent spring 2024 campaign with her timeless black and white images, creating a mosaic of elegance and legendary presence. The photographs by David Sims demonstrate the maison and the muse's lasting influence.
Diana Ross shines for Saint Laurent’s spring 2024 Ad Campaign Lensed by David Sims
The classic designs set against a studio backdrop, and the starkness of the colour juxtaposed with the soft textures. Anthony Vaccarello, the creative director, provides a halter neckline off-the-shoulder dress that shapes the singer's figure with a subtle yet powerful elegance. The design's natural power and flow are enhanced by the cut's simplicity and the lack of colour.
Diana Ross shines for Saint Laurent’s spring 2024 Ad Campaign Lensed by David Sims
The narrative develops in a different image when a luxurious jacket is added to the stylish dress that Karla Welch fashioned. The photo shoot's beauty department delivers, with Jawara skillfully creating Ross's enormous curls and Diane Kendal doing the star's makeup.

Considering the history of Saint Laurent's advertising, the spring campaign comes after the winter 2023 advertisements that honoured the 1980s, a decade that Ross herself contributed to define via her taste in music and fashion. The legendary musician and the house have a long history together; she first wore the French label in the 1970s.

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