Jennie of Blackpink will debut as the new face of Maison Kitsuné's Baby Fox line in the spring of 2024. The K-pop star's charisma and the brand's easygoing style work together to create a laid-back advertising campaign that really stands out.Jennie is captured by Jongha Park's lens in a calming pastel colour scheme. Jennie looks amazing in every picture, whether she's wearing a loose yellow button-up shirt, a blue 3/4 zip-up jacket that effortlessly transitions between seasons, or a delicate pink cardigan that suggests the gentle rebirth of spring.
The Baby Fox emblem, which highlights each ensemble, represents the whimsical yet elegant spirit of Maison Kitsuné. Her fashion sense is not limited to one campaign. Among Jennie's latest endeavours include modelling the Calvin Klein spring collection and serving as the face of Chanel's newest watch line.
Here, she adopts a variety of looks that go well with the sophisticated, carefree feelings of the French-Japanese company. Fans of the label can now purchase the spring range online and in shops.