Ralph Lauren's 'Only Polo' Ad Campaign: The Perfect Kick start Into Summer 2024.

by - 17:50:00

 The "Only Polo" 2024 campaign by Ralph Lauren captures the spirit of seasonal freedom and the luxury of leisure in a colourful tribute to the delights of summer. This year, Ralph Lauren's collection brings life to the warm months while combining the brand's signature refinement with a laid-back elegance, inviting us to savour the delights of summer.
Ralph Lauren's "Only Polo" Ad Campaign
The ad, as Ralph Lauren puts it so concisely, is a celebration of "the richness of life," promoting a way of life that prioritises leisure, spending time with loved ones, and dressing in a way that reflects these values. The ad, which was shot by the great Dan Martensen, features gorgeous beaches and boundless blue sky as the ideal setting for the brand's summertime vision.
Ralph Lauren's "Only Polo" Ad Campaign
With a vibrant new look that captures the essence of summer, Ralph Lauren's well-loved designs are joyfully shown in the Spring '24 collection. The collection is dominated by vivid colours and striking patterns, with a colour scheme of blues, oranges, yellows, and greens that capture the spirit of the season. A brand mainstay, the Polo Shirt gets a fun redesign that highlights the collection's fusion of innovation and tradition.
Ralph Lauren's "Only Polo" Ad Campaign
The collection's tailoring and style highlight casual elegance beyond its vibrant colours and patterns. Summertime style is effortlessly classy and carefree, embodied by rolled-up chinos, loose linens, and casual layering. Polo Ball Caps complete the look perfectly.
Ralph Lauren's "Only Polo" Ad Campaign
The "Only Polo" 2024 campaign from Ralph Lauren encourages us to enjoy a summer full of love, relaxation, and the luxury of living life to the fullest in addition to showcasing the brand's classic look.
Ralph Lauren's "Only Polo" Ad Campaign


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