H&M Summer 2024 Campaign Shot By Rafael Pavarotti and Carlos Garcias
The Summer 2024 collection from H&M is a colorful blend of bold confidence and carefree shapes that capture the spirit of summertime and hot nights. The collection, which will be available in select stores and online starting on May 16, is deeply inspired by the warmth and vibrant culture of Brazil and features a striking selection of contemporary sundresses, kaftans, and matching sets.
The women's collection is an electrifying display of flowing silhouettes that embodies the spirit of Brazilian Modernism; it features striking prints, contrasting trims, and a sophisticated color palette that includes black, white, beige, greige, and vibrant accents of red and green, ranging from moss to pistachio. The collection also features crochet pieces, voluminous maxi dresses, tiered mini dresses, and knitted kaftans with a raffia effect. All of these pieces radiate a sense of strong confidence entwined with sensuality.
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