Dena Giannini's styling for the campaign contrasts Amber's well-known charm with the purses' urban sophistication. The line, which includes tote and crossbody bag designs, comes in an earthy color scheme of khaki green, brown, and black. Karl Lagerfeld's signature is clearly displayed on the front of each item to provide a distinctive touch.
The sustainability spokesperson for the brand is dressed in a variety of looks that accentuate the bags' adaptability. In one picture, she looks put together yet still classy by wearing a flowy, light top with elegant white pants. She is seen in another photo wearing a striking black ensemble that includes wide-leg slacks and a faux leather jacket.