Once again, Pharrell Williams injects his distinct style into Louis Vuitton, turning the luxury brand into a whimsical "niche à chien" (dog niche) for his Resort 2025 menswear line.

The lookbook is a celebration of animal buddies and fashion. The collection includes menswear bursting with details inspired by dogs, in addition to an opulent line of Louis Vuitton canine accessories, like bowls, leashes, collars, poop-bag holders, and even a dog house.
Alert observers may notice features such as dog crest shirting, bone-shaped loafers, double-dog portraits on a silk souvenir jacket, and intarsia shearling jackets and sneakers decorated with Dalmatian dots. Fun accents include dog-sized berets that mimic human berets, "meta houndstooth" in place of the classic chickenfoot pattern, and paw print and picture dog baggage tags in abundance.

Although dogs are the main attraction, the collection also includes feline companions. Large loafers and slippers with cat designs add a welcoming element. In a broader sense, the collection develops Williams' analysis of modern dandyism.