Vivienne Westwood Fall/Winter 2024 AD Campaign

by Editor - 00:00:00

The Vivienne Westwood autumn/winter 2024 campaign juxtaposes the rough, brutalist architecture of Margate, England, with a daring investigation of contrasts. Renowned photographer Juergen Teller and creative director Andreas Kronthaler combine punk aesthetics with regal majesty to create visually striking images.

Famous model Kristen McMenamy, along with Ineˀs Michelotto and Tiana Mohammed, are showcased in the campaign, embodying the multifaceted and fearless nature of the Vivienne Westwood lady...

Vivienne Westwood Fall/Winter 2024 AD Campaign

The vision of Kronthaler elevates a dynamic variety of styles. In a deliberate contrast, plaid tartans, geometric patterns, and androgynous suits honor the rebellious heritage of the British brand.

The collection gains a dramatic, almost ethereal character from the eclectic combination of tiered tulle dresses and corset gowns. This season, stylist Sabina Schreder accessorizes the styles with dramatic jewelry, huge sunglasses, and headwear with a nod to the past.

Given his obsession with the archetypal English coastal town, Kronthaler's choice of Margate as the campaign's setting is a sentimental tribute. "The designer says it must be because of the seaside air, because it is very picturesque and has a certain light there."