Spell Debuts It's Fleur Collection for 2024 Ad Campaign Shot By Jamie Green

by Editor - 00:00:00

The charming Fleur collection from Spell, which features romantic touches and vintage aesthetics, makes its premiere. lovely and a lovely addition to the brand's arsenal, Fleur draws inspiration from 1930s bias cuts and Liv Tyler's easygoing style.

Spell Debuts It's Fleur Collection for 2024 Ad Campaign Shot By Jamie Green

Custom paisley designs, delicate lace accents, floral slips, and flowing ruffle skirts with a coquette appeal are all included in this collection. Photographer Jamie Green shot the lookbook, which features model Théa Ros in a number of sun-drenched outdoor images.

The ensembles, which were styled by Ashleigh Bakos, are made more retro-chic by the addition of long necklaces and flats. The gentle, welcoming color scheme of the collection, which includes tones of pink, blue, and yellow, contributes to the overall romantic vibe.

After the great success of its Bohème collection, Spell is expanding into the bohemian style with Fleur. Spell is dedicated to sustainability and in line with its 2025 plan, as seen by the fact that all Fleur styles use natural, renewable fibers.