Moschino Fall Winter 2024-2025 Ad Campaign
Moschino's Autumn Winter 2024–2025 ad offers a new angle on the Italian fashion city. Adrian Appiolaza, the brand's creative director, has led the company into a new phase that is full of colour and fun.
The ad, which was art directed by M/M Paris and filmed by the renowned Willy Vanderperre, shows Milan as seen through the eyes of five fashionable women. Everyday activities such as supermarket shopping and record store exploration are elevated to an amazing level when the models bring a contagious energy to them. With a blend of effortlessness and elegance, Vanderperre's trademark style elevates the ordinary and perfectly reflects Moschino's new direction.
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| Moschino Fall Winter 2024-2025 Campaign with Julia Nobis, Lina Zhang, Laura Rylands, Farah Nieuwburg, Rabina R (Models), Willy Vanderperre (Photographer), Alistair McKimm (Wardrobe Stylist), Lynsey Alexander (Makeup Artist), Anthony Turner (Hair Stylist). |
The ad, which was art directed by M/M Paris and filmed by the renowned Willy Vanderperre, shows Milan as seen through the eyes of five fashionable women. Everyday activities such as supermarket shopping and record store exploration are elevated to an amazing level when the models bring a contagious energy to them. With a blend of effortlessness and elegance, Vanderperre's trademark style elevates the ordinary and perfectly reflects Moschino's new direction.
The ad presents a recognisable yet surprisingly contemporary take on the Moschino through bright and sensible design. It offers a bright future full of imaginative play and sincere ties to the outside world.
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