H&M Studio Fall/Winter 2024 Collection Starring Loli Bahia

by Editor - 16:29:00

With their fall-winter 2024 collection, H&M Studio defies convention. Inspired by the idea of reinvention and jazz performers, the company offers adaptable, contemporary day-to-night wear.

H&M Studio Fall/Winter 2024 Collection Starring Loli Bahia

The collection, which is modelled by the alluring Loli Bahia, features statement pieces like fitted jeans, textured knits, puffer coats, and flowing long dresses. That's not all, though. Elevate the look of traditional pieces with eco-friendly leather devoid of chrome highlights and plush Merino wool.

Sleek silhouettes, which epitomise H&M Studio's progressive philosophy, have been a mainstay of the brand since its establishment in 2013. Sleek thigh-high boots, an enormous purse, and striking rhinestone jewellery are the ideal finishing touches. It's almost time to end the wait. On September 26th, H&M Studio's autumn collection will launch in a few stores and on hm.com.

"H&M Studio is all about easy wardrobe solutions - the kinds of timeless, multi-purpose pieces that take you from a working day to drinks and dinner, helping you to feel polished but relaxed," says Ann-Sofie Johansson, creative advisor and head of design womenswear at H&M.