Barbara Palvin stars in Luz da Lua’s summer 2025 campaign shot by Luz da Lua
Brazilian footwear and accessories brand, Luz da Lua, has unveiled its highly anticipated summer 2025 campaign, and it is nothing short of breathtaking. The campaign stars none other than international supermodel Barbara Palvin, who effortlessly brings the brand’s Dreamers collection to life with her captivating presence.
In a striking series of images, Palvin showcases Luz da Lua’s latest designs, including strappy sandals, metallic heels, and sleek handbags that define this summer’s most coveted accessories. Each piece is expertly paired with sleek, black-and-white outfits that enhance her silhouette, creating a timeless, yet modern visual appeal.
The campaign's soft, gradient lighting casts a dream-like glow over the entire scene, evoking the warmth of a perfect summer day. Palvin is poised elegantly on a curved, architectural structure, further amplifying the collection's sophisticated yet bold aesthetic. Her presence radiates a sense of confidence and effortless grace, perfectly mirroring the essence of the Luz da Lua Dreamers collection.
To complete the look, Palvin’s beauty is nothing short of flawless. Her slicked-back hairstyle and sun-kissed complexion, coupled with minimal, natural makeup, blend seamlessly into the campaign’s overall aesthetic. Every detail works in harmony to highlight the collection’s luxurious essence, while maintaining a sense of approachable elegance.
This campaign marks Barbara Palvin’s first collaboration with Luz da Lua, following her recent role as the face of Anthropologie’s fall 2024 campaign. With this debut, she continues to captivate the fashion world, embodying the spirit of both brands with her iconic style and poise.
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