Malgosia Bela is the face of Magda Butrym 10th Anniversary Campaign shot by Vitali Gelwich

by Editor - 00:00:00

The "Decade of the Rose" campaign, which features local model Malgosia Bela, was launched by Polish fashion house Magda Butrym to celebrate its tenth anniversary. The designer's Slavic origin is strongly represented in this aesthetically stunning celebration, which is adorned with handcrafted lace and elaborate floral headscarves.

Vitali Gelwich took the breathtaking pictures in Warsaw, skilfully fusing modern and historical aspects. As a result, the compilation defies convention and time. The styling by Jacob Kjeldgaard highlights Bela's carefree style by combining soft textiles with durable leather components, while Warsaw Creatives handled the production.

While makeup artist Claire Grech created a dramatic effect with a bold sweep of red lipstick, hairstylist Min Kim created sleek, slicked-back hair.

The founder of Magda Butrym firmly believes in the core of the company's mission: "I don't want to define women." My goal is to empower them. I want everyone to be content, strong, self-assured, and at ease in their own skin. Each of us ought to be our own muses.