When it comes to its holiday 2024 marketing, Prada goes all out. With American actor Kelvin Harrison Jr., British actor Louis Partridge, K-Pop sensation KARINA from Vespa, and actress Maya Hawke, the cast is every bit as spectacular as the ornate set.
Willy Vanderperre took the photographs, which feature a vibrant red room with a striking black-and-white checkered floor and the ideal balance of sophistication and humour. Furthermore, as dinner guests, life-sized replicas of Prada's Tricks robots make a special appearance.