ADAD CampaignfashionFashion BrandFashion CollectionLOOKBOOK COLLECTIONSPRING SUMMERSPRING SUMMER 2024SS2024SS2025Zuhair Murad
Zuhair Murad Spring Summer 2025 collection lookbook
Inside the mystical realm of mermaids, where metamorphosis and inner power are paramount, Zuhair Murad drew inspiration for his Spring Summer 2025 collection. This season, the designer from Lebanon, who is renowned for his opulent and finely crafted pieces, adopted a more understated approach, employing a softer and more streamlined silhouette to convey the story of a person changing into a new creature. Murad's investigation into the emotional depth of transformation and development was an introspective journey.Warm, sun-kissed tones of light coral, salmon, and sand dominated the collection's colour scheme, which evoked the serene serenity of a beach sanctuary. Delicate, tone-on-tone star-shaped embroidery graced flowing dresses, while seashell-inspired necklines and decorations eliminated the need for bulky accessories. The outcome showed a more sombre side of the designer, who is usually associated with high-octane glamour.
Wearable apparel was heavily featured, featuring cotton skirt and top sets. Murad's distinctive norms, however, persisted throughout, particularly in the employment of lace, which was essential to both formal and casual dress. Double-breasted, strong-shouldered suits with slightly flared trousers were classic Murad silhouettes, but there was a surprise element: the open lace backs added an unexpected drama and sensuality that his clients have grown to appreciate.Murad emphasised structure with Queen Anne necklines and corset tops, even though the collection toned down some of its typical grandeur. Using silk and lace to create a series of outfits that were both elegant and exposing, the designer also embraced the sheer trend. He gave up on his classic animal designs for this season in favour of a light scale pattern with a hint of shimmer, which is an homage to the mermaids' marine theme and their attraction.
Naturally, Murad stayed true to his passion for sparkly dresses and sequins. A lot of dazzling columns and new designs with trains and bows were included in the collection; these are details that will undoubtedly be seen on his Hollywood clientele come award season.
In addition to the clothing, Murad improved his branding by changing his monogram. In order to create a motif akin to a lightning bolt, he doubled over the "ZM" pattern. This gave belts and bags a contemporary edge while maintaining the label's glamorous heritage.
The Spring 2025 collection by Zuhair Murad combined classic elegance with modern twists, all while celebrating the spirit of change. This made it a formidable candidate on the red carpet as well as for the average lady looking to add a little enchantment to her wardrobe.
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