AD AD Campaign FALL WINTER 2024 - 2025 fashion Fashion Brand FASHION CAMPAIGN FASHION ICON FASHION NEWS PRE-FALL 2025 RUE SOPHIE

Rue Sophie Fall/Winter 2024-2025: A Cinematic Ode to Elegance and Fantasy

by Editor - 19:31:00

Rue Sophie unveils its enchanting Fall/Winter 2024-2025 collection in a campaign that seamlessly weaves timeless sophistication with a dreamy sense of modernity. Brought to life through the lens of renowned photographer Clara Balzary, the campaign’s golden-hour portraits exude a radiant warmth, capturing the collection’s essence with effortless grace.

Model Delfina Morbidelli embodies the brand’s vision of understated elegance, styled impeccably by wardrobe expert Tiff Horn. Makeup artist Setsuko Tate enhances Delfina's natural beauty with delicate, luminous tones, while Tiago Goya’s artistry in hairstyling lends an air of carefree refinement. Under the creative direction of Sabina Vilusic, the campaign breathes new life into Rue Sophie’s core values of lightness and simplicity, grounded in the reality of everyday life.

A short film accompanying the campaign takes viewers on a journey through the streets of modern-day Los Angeles. Against the city’s vibrant backdrop, Delfina’s looks stand out like moving works of art, embodying a perfect blend of fantasy and functionality. The film’s vintage-inspired cinematography evokes a dreamy nostalgia, paired with an evocative soundtrack that merges the ambient hum of urban life with Mendelssohn’s iconic A Midsummer Night’s Dream. The result is a stunning juxtaposition of classical refinement and contemporary grit.

The collection itself is a masterclass in balance—delicate yet bold, ethereal yet practical. Rue Sophie’s latest designs reflect an effortless sophistication that feels both nostalgic and refreshingly modern. From flowing silhouettes to tailored details, each piece invites the wearer to embrace a world of quiet luxury and self-expression.

This campaign marks another milestone in the successful relaunch of Rue Sophie, celebrating the enduring beauty of design that transcends time while resonating with the present. A cinematic love letter to style, elegance, and individuality, Rue Sophie’s Fall/Winter 2024-2025 collection is poised to inspire a new chapter in fashion storytelling.